Monthly report that answers 'so what'
A reporting structure built round decisions rather than screenshots — what changed, why, what we're doing differently, and what we need.
The preview below is the real file, just shortened. Several other resources here are free and need no account.
Preview
# Social media report — [month]
## The one-line version
_If they read nothing else: what happened and what you want them to do about it._
---
## What we set out to do
| Objective | Measure | Target | Actual | Verdict |
|---|---|---|---|---|
| | | | | |
---
## What changed, and why
Shortened for the page. The download is the complete file with every specification filled in and dated.
