Legal

UK GDPR

The UK's data protection regime, sitting alongside the Data Protection Act 2018 and regulated by the ICO. It governs everything from customer lists uploaded to ad platforms to competition entries and DM enquiries, and it requires a documented reason for each use.


Related terms

#ad

The label UK rules expect on content a brand paid for or controlled. It must be upfront and clear before anyone engage…

ASA

The Advertising Standards Authority, the UK's advertising regulator. It investigates complaints, rules publicly on whe…

Accessibility and WCAG

The Web Content Accessibility Guidelines, the standard behind most accessibility obligations, currently version 2.2 at…

CMA

The Competition and Markets Authority, which enforces UK consumer protection law. Unlike the ASA it has statutory teet…

Copyright

Automatic protection for original work from the moment it is created, with no registration needed. It applies to photo…

Defamation

Publishing an untrue statement that seriously harms someone's reputation. In England and Wales the claimant must show …

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